FULL-SPECTRUM PUBLIC RELATIONS EXECUTION
Our agency will partner with you to elevate visibility, deepen audience engagement, and amplify artistic impact through thoughtful, culturally informed press and media strategy. In addition to supporting individual productions, we focus on building sustained visibility across an entire season—strengthening brand identity, amplifying leadership and artistic voices, and advancing mission-driven storytelling in alignment with organizational goals.
PUBLIC RELATIONS PILLARS INCLUDE:
PUBLIC RELATIONS STRATEGY AND
NARRATIVE DEVELOPMENT
We craft press strategies that position productions, artists, and organizations within the broader cultural conversation. This includes shaping narratives around new works, anniversaries, leadership transitions, community engagement, and institutional milestones.
360 MEDIA RELATIONS OUTREACH EXECUTION
We conduct targeted outreach to arts, culture, theater, lifestyle, and cultural press at the local, regional, and national levels, with a focus on securing meaningful coverage—features, interviews, previews, and reviews. Our curated pitching supports visibility for productions, playwrights, directors, cast members, and creative teams, ensuring each project is positioned thoughtfully within the cultural landscape.
ASSET DEVELOPMENT
We develop and manage press releases, media alerts, pitch angles, press kits, bios, production notes, and key talking points to ensure cohesive and compelling storytelling.
​EVENT ACTIVATIONS AND
SPECIAL PROGRAMMING
We support opening nights, talkbacks, festivals, special performances, and community activations by inviting and managing press attendance and coverage.
MEDIA MONITORING AND REPORTING
We track press coverage and provide reporting that highlights placements, reach, and key takeaways to help measure impact and inform future campaigns.
CRISIS MANAGEMENT SUPPORT
When needed, we advise on communications around sensitive matters, ensuring messaging is handled thoughtfully and in alignment with the organization’s values.
PRICING AND PAYMENT STRUCTURE
Our standard model is a monthly retainer, which allows for consistent, ongoing support across productions and campaigns. For Steppenwolf, we can also accommodate weekly payment arrangements based on internal protocol.
Monthly Retainer: $8,500.00+ USD
This includes full access to all services listed above, strategic counsel, and ongoing media relations support. Additionally, the retainer covers all travel expenses for our team to travel to Chicago on a monthly basis, including airfare, hotel accommodations, meals, and ground transportation. We are committed to providing flexible solutions that align with your production schedule and communications needs.